Propaganda launches One Magazine (Belgacom) now also on iPad
Propaganda is launching an interactive version on iPad for the Belgacom Group together with the October number of the One magazine. The One platform will now have a fourth component in the form of this amended magazine on the iPad, as well as the successful magazine, the daily updated blog website, and the amended e-zines.
One publishes news, trends and innovative visions from the ICT and Telecom world three times a year. Belgacom is aiming at ICT managers and CIOs in our country with the blog www.onemagazine.be and the magazine. One fully fits in with the ‘Make professionals grow’ approach of Belgacom and the Group positions itself as a trusted partner, who wishes to help its clients to expand their business with the aid of know-how and technology.
The One platform will become more interactive with the One magazine on iPad. While you are reading you can click through to related articles on the blog or find more relevant information on the Belgacom website. There is more. Not only does the iPad-platform offer space for photos, video and supplementary information, readers can also share interesting articles with colleagues via mail and Twitter. This application is a fine example of what an iPad version can mean in a business-to-business environment and how iPad can introduce added value. The iPad application was developed by the communication consultancy bureau Propaganda, which earlier put its name down for the concept and the full implementation of the One platform, both in print and online. Propaganda cooperated closely with the graphic production bureau Combo for the technical part.
The kiosk application ‘One magazine’ can be downloaded free via the iTunes Store. The newest number can then be downloaded via this kiosk in three language versions (Dutch, French and English).
Propaganda nv is the largest Belgian independent communication consulting agency, specialised in customer media (customer magazines, dealer magazines, corporate magazines, personnel magazines,…). In 2009, Propaganda had a turnover of 3,5 million euro and counted 25 passionate professionals. Propaganda creates relation- and loyalty media for e.g. AXA, Banque Degroof, bpost, Belgacom, CBC Banque & Assurance, Daikin Europe, Dexia, Dossche Mills, Ernst & Young, Essensys, Fédérale Assurance, G4S, Hogeschool-Universiteit-Brussel, KBC Bank & Verzekering, Makro-Metro, OZ Onafhankelijk Ziekenfonds, Proximus, Renault Belgique Luxembourg, Rotary, VILT, WEEE Forum, WWF.
For further information, please contact:
Michel Libens, Propaganda nv, J.F. Kennedyplein 1 A, 1930 Zaventem,
t 02 725 29 10, f 02 725 29 11, firstname.lastname@example.org www.propaganda.be